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How to Get 30 Leads in 30 Days for Your Automotive Business
Running an automotive business is tough but you will learn how to get 30+ leads. Youâve got customers to deal with, services to deliver, and time-consuming tasks that seem to multiply every day. While you’re busy running your shop, taking care of customer vehicles, or managing your team, the one thing that constantly nags at you is getting more business.
You know you should be doing more marketing, getting more leads, but where do you start? What if we told you that you could get 30 new leads in just 30 days? Yes, thatâs rightâ30 new leads in one month. And these arenât just any leads, these are customers ready to book your services, whether itâs detailing, repairs, or ceramic coating.
Hereâs the kicker: you donât have to spend hours doing it yourself. Your time is precious, and while youâre focusing on what you do best, we will tell you how you can get it done fast, efficiently, and profitably.
Letâs break it down.
1. Why You’re Missing Out on Leads
Letâs face it, the way people search for automotive services has changed. No one is driving around looking for a car detailing shop or mechanic anymore. Theyâre searching online, and if your business isnât showing up in front of themâyouâre invisible.
Whatâs worse is that while you’re fixing cars or polishing paint, your competitors are snapping up the customers you could be getting. But the good news? Thereâs a simple solution. By using the right digital strategies, you can attract the customers looking for your services right now.
2. Google Ads: Get Instant Leads
Google Ads is the quickest way to start getting leads. Imagine showing up at the top of search results whenever someone types âcar detailing near meâ or âbest auto repair in [your city]â. Thatâs where your potential customers areâand you need to be there too.
Why Google Ads?
- Target Customers Actively Looking: Google Ads puts your business right in front of customers searching for your service.
- High Return on Ad Spend (ROAS): For every dollar you spend on Google Ads, you could generate $3 or $4 in return. And with the right targeting and budget, you can achieve ROAS of 1000% or more.
What Type of Campaign Should You Run?
- Search Ads: Perfect for reaching customers as they search for specific services like “car repair near me” or “affordable ceramic coating.”
- Remarketing Ads: Target people who visited your website but didnât book. Stay top of mind, so they come back and convert.
Example:
PDD Detailing & Protection (pddetailing.com.au) saw massive success using Google Ads targeted at âceramic coating Brisbaneâ and âcar detailing near me.â They boosted their leads by 50+ every month and achieved a ROAS of over 1400%.
3. Facebook Ads: Engage Your Local Market
Facebook Ads offer a more interactive way to engage potential customers. While Google Ads are great for targeting intent (people actively searching), Facebook lets you build brand awareness and connect with people who didnât know they needed your services until they saw your ad.
Why Facebook Ads?
- Visual and Engaging: Use videos or carousel ads to show off your before-and-after transformations, customer testimonials, or service offers.
- Lead Generation Forms: Customers can submit their contact info right from the ad without even leaving Facebook.
Types of Facebook Ads to Run:
- Lead Ads: Gather customer details directly on Facebook without a complicated form.
- Video Ads: Show off your services and get engagement from local car enthusiasts.
- Retargeting Ads: Stay in front of people who visited your website or interacted with your page.
4. SEO: Your Long-Term Lead Machine
If you want a steady stream of leads without paying for each click, SEO (Search Engine Optimisation) is the way to go. SEO helps your automotive business show up in organic (unpaid) search results when potential customers look for services like yours.
Why SEO is a Game-Changer:
- Long-Term Investment: Unlike ads, which stop generating leads the moment you stop paying, SEO keeps working in the background, bringing in new customers without ongoing costs.
- Local Search Dominance: Local SEO ensures youâre visible to customers searching for âcar repairs in Sydneyâ or âcar wash near me.â
By focusing on keyword optimisation, backlinks, and content marketing, PDD Detailing quickly climbed to the top of search results for “ceramic coating” and “auto detailing Brisbane,” resulting in 40+ leads each month.
JK Automotive (jkautomotivetouchups.com.au) used Facebook Ads to connect with local car owners through video tutorials and testimonials. The result? They saw an increase of 30+ leads each month and boosted their social engagement dramatically.
5. Website Design: Your Silent Salesman
Your website is your 24/7 salesperson. But if itâs outdated, slow, or hard to navigate, youâre losing customersâperiod. If visitors canât easily find what they need or book your services, theyâll move on to your competitor.
What Makes a Good Website?
- Mobile-Friendly: Most of your customers will visit your site on their phones. If itâs not mobile-optimized, youâll lose them.
- Clear Calls to Action (CTAs): Make it obvious what you want visitors to doâwhether itâs booking an appointment, requesting a quote, or calling for more information.
- Fast Loading Times: Slow websites lead to high bounce rates. Your site needs to load quickly, or youâll lose potential leads.
Automotive Businesses redesigned their site with Cyberlake & Brandviser, focusing on SEO and UX (user experience). The result? 30% more leads every month!
6. Your Checklist for Success
Hereâs a simple checklist to help your automotive business start generating 30 leads in 30 days:
- Set up Google Ads targeting high-intent keywords for your services.
- Create Facebook Ads with engaging visuals and lead generation forms.
- Invest in SEO for long-term growth and local search visibility.
- Ensure your website design is fast, mobile-friendly, and designed to convert visitors into leads.
- Collect and showcase customer testimonials and reviews.
7. Why Hire Experts to Do This for You
We get itâyouâre busy running your business. Between servicing cars and managing your team, you simply donât have time to figure out ad campaigns, SEO strategies, or website optimisation. Thatâs where we come in.
At Cyberlake, we specialise in growing automotive businesses. We can take care of everythingâfrom setting up Google Ads to redesigning your websiteâso you can focus on what you do best. Our team is here to help you get leads fast and efficiently, without wasting your valuable time.
The choice is yours, you can also do this yourself but if you value time then you can contact us or someone else to do it.
